Bachelor of Arts (Hons) in Media Marketing – Asia Pacific University

Award: Staffordshire University, UK
Duration: 3 Years
fees: RM 73,000
intake: February and November


Rated the Number 1 in Asian and Malaysia for multi-cultural experience, Asia Pacific University of Technology & Innovation (APU) is a new Ultra-Modern University Campus in Technology Park Malaysia (TPM) and is designed to be the state-of-art teaching, learning and research facility proving a conductive environment for staff and students. TPM is the ideal location for this new and contemporary campus due to its strong positioning as Malaysia’s primary hub for leading-edge and high-tech developments in a wide variety of areas. It is also located in one of the most rapidly developing areas in Kuala Lumpur, and is well served and accessible through major highways, LRT and other forms of public transportation.

APU’s new campus being developed in phases will certainly set a new design excellence among Malaysian Universities, combining an eco-friendly campus with a dynamic blend of technology and innovation to enable professional learning. It will be a magnificent teaching and learning space for our students & staff designed by award winning architects and consultants.

Why Study Bachelor of Arts (Hons) In Media Marketing at APU?

  • Students will get clear appreciation of the user interface and the skills to develop interactive multimedia applications
  • There are modules which develop specific skills in multimedia and copywriting. Students can also learn about the planning, decision-making, global & entrepreneurship aspects of marketing and the entertainment industry.
  • Employment options include advertising, promotions and PR in both traditional and new media such as newspapers, magazines and online media. Functional areas include account management, brand management, sales and campaign development.

Bachelor of Arts in Media Marketing Asia Pacific University

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